Business Bruja: Attracting & Keeping Dream Clients- BIPOC
*2x 2h recorded workshops
*PDF of Slides
*This workshop is for Black, Indigenous & POC Participants Only
Don't identify as BIPOC? Click here for a version of this offering available to folks of all identities.
Finding and connecting with your ideal prospective client can be challenging, especially in the midst of a pandemic.
In part one of this BIPOC-only, two-part workshop, Ajira and Keelia will first help you ground in knowing WHO you are as a birthworker, WHY you do this work and HOW you support families so you’re ready to convey that with ease in client interviews.
In part 2 of the workshop, Ajira and Keelia will be sharing effective practical steps that you can take to attract the people you want to your practice. Soon, you’ll have both interviews and birthwork lined up.
About the Facilitators:
Ajira Darch (she/they) is a queer, fat, black mama to two. She is passionate about parenting, connecting and building community. These passions and all she’s learned through them inform and guide her work as a podcast host, ceremony facilitator, birth & branding photographer, full spectrum birthworker and business and branding consultant to birth workers across the country.
Keelia Alder (she/they) is a Queer, mixed-race Asian-American mama of one. She provides support to people going through the full range of reproductive experiences, including birth, pregnancy loss, and sex ed.
Keelia has launched two successful full-spectrum doula practices, and mentored dozens of new doulas. She's also the fourth generation in a line of reproductive justice advocates— her great-grandmother provided doula support in China, her grandmother opened the first prenatal diagnosis lab in NYC, and her mom taught childbirth ed in their living room when Keelia was a toddler. She draws on their wisdom in her work as a healer, educator, mentor, and parent.